Zack Arias recap on CreativeLIVE

by z.lynn

Zack opened his class with his favorite quote from famed photographer, Edward Weston. It goes something like this:

“The fact is that relatively few photographers ever master their medium. Instead they allow the medium to master them. A new lens to new paper to new gadgets, never staying with one piece of equipment long enough to learn its’ full capacities. Becoming lost in a maze of technical that is of little or no use since they don’t know what to do with it.”

He spoke about how there are some people out there using a $20k camera and taking some horrible photos. There are some people using point-and-shoots taking great photos. He suggested using Flickr to research what others are doing with their cameras and to see where you can improve

His point was that as photographers, before going out and getting more gear, we must know how to use the gear that we have. It is not necessary to buy every lens or new thing out there. Practice what you have until you know without a doubt what the outcome will be. The “lens is your viewpoint, you should know your output based on practice.”

Today’s agenda covered the camera, lens, subject and composition. He discussed:

  • that camera bodies will be moved out of use more quickly than anything else. Lenses, flashes and cables stay. Buy a camera, not megapixels. Its’ not about the quality of the chip, not the quantity of the megapixels.
  • his considerations for body purchases: (in order of importance) full frame vs cropped sensors, ISO performance, AF performance, ergonomics, megapixels. “Buy a camera, not megapixels. It’s about the quality of the full-sized chip not the quantity of the megapixels”
  • that you shouldn’t compose photos around AF points. Focus, then recompose
  • the basics of aperture and shutter speed and stated that we must memorize the reciprocal relationship between them like multiplication tables
  • the 3 types of metering available in-camera: evaluative, center weighted and spot
  • how perspective changes when using wide-angle lenses vs telephoto
  • how your subject should trust you and you must know their needs and expectations and meet their needs but exceed their expectations
  • the benefits to doing homework on the subject first – if they are a band, listen to their music; if they are on Facebook, look on their wall – this helps you to be able to create a common ground and make the subject comfortable in front of the camera
  • how his ability to talk to people was directly tied to him paying his rent
  • the notion that every successful photographer is a people person
  • how he likes to think of posing as ‘body language’
  • some techniques in the area of composition – rule of thirds, negative space, balance, juxtaposition, etc

He covered some of the basics today but reminded us that this is essential information that everyworking photographer should know and be practicing.  The tips and reminders that he offered like committing to memory the aperture/shutter speed reciprocals and setting specific goals to meeting new people each month will help me greatly.

Thank you Zack and CreativeLIVE for another great of session of information!

z

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: